Executive Vice President, Commercial and Customer Relations
Blain van Melle is the Executive Vice President of Commercial and Customer Relations at TransAlta.
Blain oversees TransAlta’s Commercial and Customer Relationships globally. He is responsible for all commercial partnerships, joint venture relationships, contracting, and revenue exposure, from TransAlta’s fleet of contracted and merchant facilities. Along with Commercial and Customer relations, Blain oversees TransAlta’s asset optimization, customer origination, contracting, forecasting, fuel supply strategy, and ESG sustainability goals as it relates to TransAlta’s Alberta business.
Blain has 20 years of experience in deregulated power markets, having worked in roles ranging from Asset Optimization, Marketing, Proprietary Trading, and Dam Safety at TransAlta since his start in 2004.
Blain is active in the community, sitting on the Calgary Stampede International Agriculture and Agri-Food committee. He has previously served as a Board Member with Calgary Reads.